Small dogs, big personalities

A photo contest on small toy dogs with big personalities.

An online contest to support the launch of the new Hill’s Pet product line, Small&Miniature (toy dogs).
It is a photo contest based on the opposition between the size of toy dogs and their character. We asked users to upload a photo of their small dogs who made a “big mess”.
The contest is hosted on a site and a FB tab on the official Hill’s Facebook page

Media: social